The National Trust for Historic Preservation has created a message and a movement: “This Place Matters.”

The campaign began with a few pictures people sent in to memorialize their favorite historic places. It has since become “a tool that can be used to advocate on behalf of historic places in your community, a way to gather and educate people about the importance of preservation, or a fun way to commemorate moments and continually celebrate the places that make a place special.” Learn more.